Case Study: Investment Platform’s collaboration with Takefluence for amplifying UGC

In a bid to source high-quality content for their social media and advertising campaigns, the platform partnered with Takefluence, a specialized platform for amplifying user-generated content (UGC).

The Challenge

The platform needed engaging and authentic content that resonated with their target audience — professionals aged 25-40 with high purchasing power. They required a streamlined process for generating this content efficiently.

Solution: Collaboration with Takefluence

By leveraging Takefluence, the investment platform automated the entire content creation process, from selecting content creators to verifying content and managing payouts. This enabled them to quickly gather high-quality videos and launch their advertising campaign with effective results.

Process:

1. Task Setup: The company provided clear guidelines and examples to content creators, specifying a 60-second video requirement in either Arabic or English.
2. Content Specifications: Videos needed to be professionally recorded and align with the platform’s brand messages, focusing on regulatory compliance, premium subscriptions, and Shariah-compliant features.
3. Promotion: The offer was promoted using a dedicated landing page.
4. Review and Approvals: All content was reviewed and approved by the client’s team before use.

Results: The collaboration resulted in the investment platform receiving high-quality content within a few days, allowing for the prompt launch of their advertising campaign. The clear instructions ensured content creators delivered compelling videos that met the platform’s needs.

The partnership with Takefluence effectively streamlined the content creation process, delivering engaging UGC that resonated with their target audience and met their marketing objectives. This collaboration highlights the efficiency and benefits of using an innovative platform like Takefluence to amplify UGC.