Headway, CPA
Compensation
Deliverables
Categories and Countries
Entertainment & Media
Oman, Norfolk Island, Uruguay, British Indian Ocean Territory, Malawi, Kyrgyzstan, Bahamas, Kuwait, Qatar, Saint Kitts and Nevis, Togo, Lithuania, New Zealand, Grenada, Hong Kong, Greece, El Salvador, Haiti, Iraq, Northern Mariana Islands, Netherlands, Tajikistan, Solomon Islands, San Marino, Saudi Arabia, Antarctica, South Georgia and the South Sandwich Islands, Algeria, Slovenia, India, North Macedonia, Sierra Leone, Nauru, Sudan, Saint Barthélemy, Falkland Islands (Malvinas), Syrian Arab Republic, Cameroon, Niger, Croatia, Saint Lucia, Gabon, Botswana, Somalia, Equatorial Guinea, Italy, Bangladesh, Cyprus, Ghana, Ethiopia, Samoa, Switzerland, Poland, Gibraltar, Tokelau, Mexico, Guyana, Curaçao, Bahrain, Aland Islands, Honduras, Saint Martin (French part), Indonesia, Tunisia, Montenegro, Bulgaria, Canada, Faroe Islands, Belgium, South Sudan, Sao Tome and Principe, Cocos (Keeling) Islands, Romania, Ukraine, Fiji, Estonia, Côte d'Ivoire, New Caledonia, Rwanda, Korea, Republic of, Jordan, Uzbekistan, Barbados, Portugal, Palestine, State of, Sint Maarten (Dutch part), Brunei Darussalam, French Guiana, Malta, Brazil, Palau, Israel, Bolivia, Central African Republic, Lebanon, Bouvet Island, Viet Nam, France, Burkina Faso, Armenia, Virgin Islands, U.S., Burundi, Nepal, Namibia, Panama, China, Guinea, Niue, Greenland, Afghanistan, Trinidad and Tobago, Eritrea, Saint Helena, Madagascar, Pitcairn, French Southern Territories, Suriname, Mauritius, Pakistan, Guadeloupe, Nicaragua, Liberia, Georgia, Zambia, Martinique, Anguilla, Angola, Cambodia, Egypt, Moldova, Republic of, Uganda, Comoros, Latvia, Hungary, Argentina, Morocco, Papua New Guinea, Tonga, Finland, Bermuda, Saint Pierre and Miquelon, Belize, Japan, Andorra, Benin, Mayotte, Dominica, Democratic Republic of the Congo, Saint Vincent and the Grenadines, Denmark, Cook Islands, Jamaica, Myanmar, Ireland, South Africa, Eswatini, Taiwan, Province of China, Svalbard and Jan Mayen, Christmas Island, Mozambique, Micronesia, Federated States of, Seychelles, Sweden, United States, Australia, Slovakia, Czech Republic, Djibouti, Nigeria, Macao, Cape Verde, French Polynesia, Marshall Islands, Germany, Holy See (Vatican City State), Kenya, Chad, Bhutan, Norway, Singapore, Mali, Gambia, Iceland, Turks and Caicos Islands, Bosnia and Herzegovina, Vanuatu, United Kingdom, Yemen, Bonaire, Sint Eustatius and Saba, Tuvalu, Thailand, Mongolia, Guam, Azerbaijan, Wallis and Futuna, Spain, Malaysia, Libya, Turkey, Turkmenistan, Guinea-Bissau, Maldives, Isle of Man, Kiribati, Paraguay, Luxembourg, Puerto Rico, Zimbabwe, Austria, Albania, Ecuador, American Samoa, Monaco, Liechtenstein, Sri Lanka, Réunion, Tanzania, United Republic of, Heard Island and McDonald Islands, Cayman Islands, Dominican Republic, Guernsey, Antigua and Barbuda, Western Sahara, Lesotho, Chile, Jersey, United Arab Emirates, United States Minor Outlying Islands, Congo, Guatemala, Aruba, Lao People's Democratic Republic, Senegal, Virgin Islands, British, Serbia, Timor-Leste, Costa Rica, Mauritania, Montserrat
Compensation
Additional compensation levels
Create content about the brand in a format that fits your personal style. Your main task is to introduce the app, share your genuine experience, and motivate your audience to try it using your personal tracking link.
This offer works on a Pay per Subscription model — you earn for every confirmed trial-to-subscription conversion made through your link.
Payment Model – Pay per Subscription
- Commission is paid for each confirmed subscription purchase made via your tracking link
- The more of your audience who start a trial and subscribe through your link, the higher your total earnings
- Only subscriptions tracked through your personal link are counted and paid
Bonus for your followers
About brand
Headway Many GEO
IF You need MMP links – please request them.
GEO :
UK, AU, CA ,Europe, LATAM, Other
Tracker: Appsflyer Mobmio
Paid event: subscription_success_trial, subscription_success_nontrial
User flow: app install – app open – free trial – subscription purchase
Allowed traffic sources:
In-app
Unity Ads
Applovin
Bigo Ads
Mintegral
Snapchat
SEO
VTA is allowed
PostInstall – 30 days
Validation process: Appsflyer +CRM
NOTES:
1. Name campaigns like this Agency_AppName_OS_Geo
2. Avoid exceeded dimensions (don’t use to many values of media_sources and other parameters), the details are there:
Also important, please always add to your links: utm_source=affiliate
Hard KPI:
installs – 5000 per source
fraud – not more than 20%
retention rates – client will just look at the % of users who get back to the product after some periods from corresponding installs.
refund rates – refunds/subscriptions, no more than 12%
chargbacks rates – refunds/subscriptions, no more than 3%
Deliverables
Content Guidelines
- Any content format is allowed: talking to the camera, screen recording, voice-over, or mixed format
- You may show the app interface, book summaries, your daily reading/learning routine, or how the free trial works
- Content should feel authentic and easy to produce
- The tracking link must be clearly communicated to your audience
Link Placement Rules (Important)
- Clickable
- Easy to find
- Accessible to your audience
Placements examples:
- Bio link
- Story with link sticker
- Video description
- Pinned comment
- Link-in-bio tools
Qualifications
You must need the following requirements to participate in this campaign